“Fair Trade the White House,” a grass-roots, nonpartisan coalition of fair trade organizations, vendors, retailers, schools, and individuals, are cordially inviting the First Lady to join the fair trade movement and declare the White House a “Fair Trade Home.” By declaring the White House a “Fair Trade Home,” Mrs. Obama can encourage households throughout America to continue refining their buying habits toward ethical consumption so that poverty, both in America and around the world, is reduced.
Comedian John Oliver phrased it rather bluntly and succinctly, "it's about not screwing people." For those of you who prefer a more informative definition, there is one at hand: "Fair Trade is a trading partnership based on dialogue, transparency and respect that seeks greater equity in trade. It contributes to sustainable development by offering better trading conditions to, and securing the rights of, marginalized producers and workers. Fair Trade Organizations (backed by consumers) are engaged actively in supporting producers, awareness raising and in campaigning fo changes in the rules and practice of conventioanl international trade."
Still curious? Still confused? It's okay. It can get complicated. But the underlying issue remains the same, fair trade means to provide sustainable wages to the laborers who provide us with our products. Fair trade is the just way of doing business. One day, it'll be the only way of doing business. Until that time, promote as much as you can.
Wonderful article!
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