“Fair Trade the White House,” a grass-roots, nonpartisan coalition of fair trade organizations, vendors, retailers, schools, and individuals, are cordially inviting the First Lady to join the fair trade movement and declare the White House a “Fair Trade Home.” By declaring the White House a “Fair Trade Home,” Mrs. Obama can encourage households throughout America to continue refining their buying habits toward ethical consumption so that poverty, both in America and around the world, is reduced.
Not only is Media, Pennsylvania known for its charm (they have a working trolley no less!), trees and friendly community, it's also the first Fair Trade Town in the U.S. (and the first city to sign on with Fair Trade the White House)! On July of 2006, Media announced its fulfillment of the following 5 international criteria to be recognized as an official FairTradeTown:
A local Fair Trade steering committee is formed that meets on a regular basis. The aim of the committee is to increase awareness of and demand for Fair Trade products through education, outreach, and events.
A range of Fair Trade products is available in local stores, cafes, and other venues. These include Fair Trade Certified products and products sold by retailers that are member of the Fair Trade Federation.
Fair Trade products are used by a number of local organizations such as places of worship, schools, hospitals, and offices.
The local campaign attracts media attention and visible public support, including press and radio.
The town and city council pass a resolution supporting Fair Trade and the local campaign.
